Creative Video Production

creative video Production is important

Creativity In Video

Unbound Media is a creative video production company that understands the importance of lighting and color in creating engaging videos. We use professional-grade equipment to ensure that our videos are well-lit and accurately colored. We also take care to choose colors that will create the desired mood for our videos. Whether we’re producing a corporate video or a music video, we always strive to create something unique and visually stunning.


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Over the years, each member of unbound media has worked with a wide range of clients, either as individuals or as part of a wider team.
Below is a selection of those clients:

Creative Video Production

creative video Production is important

Video Production Creativity Factors



There are a few key things to consider when thinking about lighting for your video production. The first is the time of day. If you’re shooting outdoors, early morning or late afternoon light will give your video a softer look. If you’re shooting indoors, try turning off any overhead lights and using lamps instead. This will create a more natural look. The second thing to think about is the type of light you’re using. Incandescent bulbs tend to give off a warm light, while fluorescent bulbs give off a cooler light. Again, this is something that can help set the mood for your video. Finally, don’t forget about shadows! They can be used to create depth and interest in your shots. Just be careful not to overdo it – too much shadow can make your video look dark and uninviting.

Camera Lens Choice

The lens you use for your video production can have a big impact on the overall look of your footage. For example, wide-angle lenses will make objects appear further away than they actually are. This can be used to create a sense of space and scale. Telephoto lenses, on the other hand, will make objects appear closer than they are. This can be useful for creating close-up shots or for isolating subjects in a busy scene. Of course, there are many other types of lenses available, each with its own unique effect. So experiment and see what looks best for your particular project.

Colours Used

The colours you use in your video can also affect the overall look and feel. For example, warm colours like red and orange tend to be energising, while cool colours like blue and green can be more calming. Think about the mood you’re trying to create with your video and choose colours that will help to achieve that. You don’t have to stick to just one colour scheme throughout the entire video – mix things up a bit and see what looks best.


Designing the sound for your video is just as important as designing the visuals. After all, sound is 50% of the movie-going experience! There are a few things to think about when it comes to sound design. First, make sure your audio is clean and free of any background noise. This can be achieved by using a good quality microphone and recording in a quiet environment. Next, think about the music you’re going to use. The right piece of music can really set the tone for your video and help to engage viewers. But beware – using too much music can make your video feel like an advert rather than a film. So use it sparingly and only when it adds something positive to the scene

Editing Techniques

Once you’ve shot all your footage and recorded all your audio, it’s time to start putting everything together in the editing process. This is where you’ll really be able to bring your vision to life and create something that engages and entertains viewers. There are a few things to keep in mind when editing your video. First, don’t be afraid to experiment – try out different techniques and see what works best for your particular project. Second, always keep the viewer in mind – edit for them, not for yourself. And finally, remember that less is often more – don’t overdo it with fancy effects or complex transitions. Just let the story flow naturally and focus on creating a well-paced, engaging film.

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